50% of Profits Go To Providing Meals to Kids in the US. Learn More.

About StartUpLife

StartUpLife is a lifestyle brand for the entrepreneur in all of us. Dan Daugherty. the CEO and Founder of rentbits.com and author of the soon to be released book, "The Resourceful Startup," wanted to prove that anyone can launch a business with very little resources.

To do this, he decided to document this journey and grow a business with few resources while generating profit with a purpose. Dan launched the StartUpLife Meals for Kids Initiative where 50% of the profits from StartUpLife goes to NoKidHungry.org.

The ultimate resource is resourcefulness. Let's take this journey together.

Follow his journey on Instagram, view updates and receive startup tips.

Our Purpose

To inspire entrepreneurs to inspire others.

Our Values

Do More With Less.
There are No Excuses.
Be Passionate and Purposeful.
We All Have The Ability to Launch.
Give More Than We Receive.
Get it Done.
Do Good.
Be Nice.

Our Vision

To become the world’s most loved, most resourceful and most inspiring apparel brand for the entrepreneur in all of us.

Our Social Mission

To provide 1 million meals to children in need so that they can do extraordinary things.